PPC (pay per click) is an internet marketing promoting solution where customers pay a nominal charge each time a potential customer clicks on their link. This type of marketing has proven highly effective in increasing website traffic and boosting conversion rates (visitors that convert into clients).


The most popular type of PPC is internet search engine advertising. This allows the advertiser to bid for their advert placement in internet search results, using selected keywords related to their industry. When a potential customer clicks on the links they are redirected to the website for a small fee.

At Digital Draw we provide complete PPC management services to our clients, which includes keywords and customer research and analysis through to setting up an essential campaign to achieve the best results. We set up PPC landing pages optimized to achieve the best conversion rate. We understand what search engines are looking for when it comes to PPC campaigns to ensure their customers get accurate and valuable information.

Google Adwords is probably the most well known PPC advertising solutions available. It empowers the creation of adverts that show up in Google search results. The advantage is as the customer you set your PPC spending budget. We will design various advertisements and award the best performing promotions ads with most of the majority of the budget. With regular checking, we can make necessary adjustments to poor-performing adverts to ensure you achieve a high volume of traffic to your website as a result.

The Facts About PPC :

  • The realities prove that PPC management services are highly successful as a component of an internet marketing campaign with 65% of people clicking on Google Ads. 41% of people will click on the top three paid adverts, while PPC visitors are 50% more likely to make a purchase when compared to normal organic traffic.
  • Search advertisements can increase brand visibility by 80% with Google, Yahoo, and Bing being the top decisions of pay-per-click services. If you are targeting a local audience, then you will be pleased to note that 75% of people searching nearby that found the information they are looking for through PPC will visit the store.
  • Our specialist team will give a complete PPC marketing service to our clients, to ensure you accomplish the best results. We focus on conducting careful keyword analysis, ensuring keyword relevance while putting a PPC keyword list together that will attract your audience and help to improve website traffic.

We develop premium landing pages that are optimized to persuade visitors to visit your website with a reasonable call to action. With our monthly services, we will routinely monitor your adverts to ensure that they are achieving the best results over the long term.

Based on your set spending budget, we will develop adverts that are relevant to your industry, setting a spending budget for every advert. With regular monitoring we are able to identify the success of each pay per click advert, ensuring you always put your best foot forward when it comes to your online marketing campaign.

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